It’s no secret that I’ve worked in the world of Brand Marketing for many years. Advertising and PR are part of that mix. But like all such… Read more “Ethics in Advertising”
Category: PR
Producing culture
Working with cultural organisations and institutions, universities, academics and the wider landscape of cultural producers in the performing arts is exciting and demanding. Find out a little about what’s involved.
Looking ahead to 2018
The world of marketing never stands still. The growing use of technology, combined with increasingly time-poor audiences with competing demands on their attention now means that marketers… Read more “Looking ahead to 2018”
FRIEZE London
Frieze usually makes my blood run cold. Over-privileged liggers braying loudly at gallery openings; hideous fashion faux pas masquerading as an acceptable ‘artiness’ …
Meanwhile the actual art tends to be forgotten. (more…)
King Lear
One of my clients is the UK’s primary black led Theatre Company – Talawa Theatre Company. It’s an inspiring and creative place to work. Their latest Production… Read more “King Lear”
Leadership & Change: Bias, Stereotypes and the Impact on Organisational Behaviour
Binna Kandola is Senior Partner and co-founder of Pearn Kandola. His areas of expertise are diversity and inclusion, equal opportunities, assessment and development. He is particularly interested in understanding bias and finding ways to reduce it through effective leadership.
In the video and presentation below, Binna Kandola cogently explains how leaders need to examine issues like bias, stereotyping, group think, how we attend to information which confirms stereotypes, how and why some workplace interventions might enforce unconscious bias and how valuing ‘difference’ can maintain stereotypes.
If I put to you this riddle, what would your answer be?
A father and his son are in a car accident. The father dies instantly, and the son is taken to the nearest hospital. The doctor comes in and exclaims “I can’t operate on this boy.”
“Why not?” the nurse asks.
“Because he’s my son,” the doctor responds.
How is this possible?
Ultimately Kandola presents a challenge to engrained leadership practice, putting forward a new way of leading. It’s fascinating stuff. As marketers, leaders and as human beings, we are evolving. There is still much to do. Watch and learn.
And the answer to the riddle? The doctor is the boy’s mother. How many people tie themselves up in knots when the answer is actually very obvious and very simple, once you choose to step away from conditioned thinking.
Agile Marketing Explained
In a lengthier piece a while back I explained what Agile marketing was and provided numeous links to resources and examples. The infographic below explains agile marketing, neatly.
