The failure to understand the values, motivations and desires of Millennials is dangerous at best, stupid at worst.
Up to the mid 1990s, the advanced economies largely succeeded in delivering the promise of growing prosperity for the majority of their citizens. Prosperity was built on… Read more “Poverty Wears a Young Female Face”
Kenya is a fascinating country, where culture and commerce are thriving amidst rapid social change.
In an age where the late middle aged and middle income property owning demographic hold many of the financial cards, I’m interested to know what millenials (16-34… Read more “Marketing – Trends for 2016?”
‘Exploring Community’ – a recurring event looking:
to find out what really concerns local people
to ensure that different community groups get together – speed dating style
to erode some of the artificial / assumed boundaries between groups to ensure more cohesive working.
This very clever ad for The Guardian lays bare the mechanics of modern journalism like words never could:
The Rabbit is believed to be one of the happiest signs. People born in the year Rabbit (1915, 1927, 1939, 1951, 1963, 1975, 1987, 1999 ) are… Read more “The Year of the Rabbit”