Econsultancy and Adobe’s Quarterly Digital Intelligence Briefing, ‘From Content Management to Customer Experience Management’, looks at how web content management has been extended to offer multi-channel experiences, what the challenges have been, what could be done better and how. With opinions and facts garnered by surveying more than 1000 companies, this is an authoritative and […]Read More The mobile train has left the station
Recent trends underscore the increasing impact of digital disciplines, or Digital IQ, on organisations. It’s a truism that digitising business operations, in particular marketing and communications, can deliver cost benefits. It’s equally true that this is only the case after thorough scoping and solid investment.Read More Digital IQ
The acceleration of change globally will be a continuing feature of life in 2012 according to most analysts including McKinsey, The Economist, Euro RSCG, Trendwatching, and Global Trends. This post summarises the trends to prepare for in 2012 and draws together resources which list these in greater detail – links are included within this post. […]Read More 2012: Trends to prepare for
NPD Group’s recent survey released suprising insights. Tablet sales, including iPads, are not cutting into PC sales Moreover, J.P Morgan believes that tablet manufacturers who aren’t making iPads are actually cutting their production schedules for 2011. So, what does all this mean?Read More Tablets, a promise undelivered?