Oil and fossil fuels powered the industrial revolution. In the 21st Century is data powering the next revolution? And what does that mean for our privacy? It’s not all roses …
What do YouTube, Amazon, Google, BBC, Ben & Jerry’s, Cadburys, Facebook, Pringles, Wikipedia and Channel 4 have in common? (more…)
The death of SEO has long been predicted. But the old beast isn’t dead yet. The removal of keyword data set alarm bells ringing earlier this… Read more “Is SEO Dead?”
Is Google’s strategy for gaming SEO by encouraging people to use Google+ going to work?
Google’s Project Re:Brief set itself the challenge of reimagining classic ads for the modern day. Conveniently, this initiative also shows off Google’s own technology. The… Read more “A new look at Digital Advertising”
What works for social video? Regular users of this site will know that I rate content marketing as a means of building engagement and conversion. The infographic… Read more “Social Video”
It may sound unexciting, but the transition from human editors and curators to algorithmic engines powering the likes of Google and Facebook is changing what we see,… Read more “How algorithms control online information”