I’ve been busy for the last 10 months working with a brilliant London based charity providing services for adults with learning disabilities, PLUS. I approached PLUS with… Read more “Brand Repositioning”
To put it another way, “it’s all about the economy stupid!”.
I’ve written before about how online video and viral campaigns can benefit brands. As with all content marketing, real measures of success go beyond mere views, it… Read more “Online Video KPIs”
Their death has been predicted endlessly, yet still newspapers survive and in rare cases flourish. How and why?
Imagine a future where mobile payments are seamlessly integrated into our daily lives. So, for example, you could be on a crowded train and spot a poster… Read more “The future might be mobile, but what about the customer?”