The failure to understand the values, motivations and desires of Millennials is dangerous at best, stupid at worst.
Category Archives: Publishing
Ben Okri: Lines in Potentis
I love words. I love words because they carry meaning.
Do you really know what you want?
I mean really. Do you really know what you want?
The mobile train has left the station
Econsultancy and Adobe’s Quarterly Digital Intelligence Briefing, ‘From Content Management to Customer Experience Management’, looks at how web content management has been extended to offer multi-channel experiences, what the challenges have been, what could be done better and how. With opinions and facts garnered by surveying more than 1000 companies, this is an authoritative andContinue reading “The mobile train has left the station”
Video content is powerful
This infographic explains why video content can influence engagement, and sales.
Quiet genius
This is a great example of media promoting a cause. Disco grew out of marginalised subcultures – black, Latino and gay – with an inherent message of unity and self-expression. Now, English Disco Lovers are aiming to take the English Defence League’s no. 1 position on Google. Go on, do what you can to helpContinue reading “Quiet genius”