It’s no secret that I’ve worked in the world of Brand Marketing for many years. Advertising and PR are part of that mix. But like all such skills, it’s what you do with them that counts more than the crude ‘numbers’ or ‘units’ sold.
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Happiness (below) is a short film made by Steve Cutts. It’s a masterpiece. We live in a society where the focus on well being and mindfulness is in the ascendant. It’s the natural corollary to lives lived in the shadow of an exploitative system – where what we buy is, we are told, what definesContinue reading “Happiness”