Developing Audiences

As someone who works in the Cultural Industry, I’m fascinated by the ongoing evolution of audiences: the way that some stick to what they know, detest change and just want to see their cultural and social type reflected while others feel freer to experiment, see new work which challenges them and respond to that, and of course there are many in-between. 

Here’s a wee something I did for the Audience Agency some time ago, it discusses how their ‘Show Stats’ engine helps those working in culture.